Piedmont closed early 2026 with a $2.5M median sale price (Redfin) — and homes selling in 11 days median with 3 offers per home on average. The Zillow citywide average home value is $2,533,749 (Zillow). At the $2.5M median, the listing-side commission alone clears $62,500. On a $3.5M Upper Piedmont view home, $87,500. On a $5M top-tier view property, $125,000. The faster Piedmont sells, the louder the question gets: what does that $62,500-to-$125,000 listing-side commission actually fund relative to an 11-day workload?
This guide covers the agents and brokerages who consistently close 94611 transactions across Central Piedmont, Upper Piedmont, and the Lower Piedmont blocks bordering Trestle Glen. With a citywide average home value of $2,533,749 and a $2.5M median sale price, a typical transaction moves fast, with homes selling in a median of 11 days. At these prices, a traditional 2.5% listing commission equals $62,500, while a $3.5M home sale can incur even higher transaction costs.
Top Real Estate Agents and Brokerages in Piedmont (2026)
The brokerages and agents below consistently rank at the top of Piedmont transaction data on third-party agent-ranking services. Verify current status, California DRE license numbers, and recent 94611 closings on each agent's brokerage profile before signing a listing agreement.
1. Heafey Baum Group — Compass Real Estate
The Heafey Baum Group, led by Matt Heafey and Teresa Baum of Compass, focuses specifically on East Bay luxury real estate including Piedmont, Oakland, and Berkeley. They market themselves around the Piedmont/Oakland border-market — exactly the segment where school-district premium math matters most. (Source: Heafey Baum Group.)
Strengths: Direct Piedmont luxury specialty; Compass marketing infrastructure; East Bay border-market expertise; documented PUSD-zone closings.
Trade-off: Compass's standard Piedmont listing-side commission is in the 2.5%-3% band — at the $2.5M median, that's $62,500-$75,000 on a single listing.
2. The Gunderman Group — Keller Williams Luxury
Andy Gunderman and team operate under Keller Williams Luxury, with deep East Bay luxury market presence including Piedmont. The Gunderman Group surfaces consistently in Piedmont transaction rankings and HomeLight's Piedmont top-agent list.
Strengths: KW Luxury network; consistent Piedmont closings; established team infrastructure for high-touch luxury work.
Trade-off: Same 2.5%-3% commission band; on $3.5M Upper Piedmont sales the listing side alone clears $87,500-$105,000.
3. Sarah Ridge — District Homes
Sarah Ridge with District Homes has consistent Piedmont and East Bay representation, with strong client testimonials surfaced in HomeLight rankings. Boutique brokerage relationship with hands-on agent involvement.
Strengths: Boutique high-touch model; agent-led representation rather than team handoff; strong client review profile.
Trade-off: Boutique brokerages typically don't compete on commission — the 2.5%-3% band still applies.
4. Angelo Raymundo — Compass
Angelo Raymundo at Compass surfaces in Piedmont rankings with strong client testimonials specifically calling out advocacy in negotiation and dedication to client price targets — useful in a 3-offer-average market where post-offer negotiation matters.
Strengths: Documented negotiation track record; Compass marketing engine; client testimonial depth.
5. Tracy Palma — Golden Gate Sotheby's International Realty
Tracy Palma at Golden Gate Sotheby's International Realty represents the Sotheby's-network luxury approach, with particular strength noted for first-time and patient-process buyer representation, as well as Piedmont/East Bay listing work.
Strengths: Sotheby's international network for luxury cross-pollination; patient process orientation; established East Bay presence.
6. Deidre Joyner — Red Oak Realty
Deidre Joyner at Red Oak Realty surfaces in Piedmont rankings consistently. Red Oak is a long-established East Bay independent brokerage with deep PUSD-zone relationships.
Strengths: Independent brokerage; deep East Bay market knowledge; not subject to large-franchise commission floors.
7. The Monday Team — Kerri Naslund-Monday
Kerri Naslund-Monday with The Monday Team is another consistent name in Piedmont rankings. Known for Piedmont/Oakland border-market expertise and marketing.
Other Brokerages With Documented Piedmont Activity
Per public Piedmont brokerage rankings (Compass Piedmont agents lists 308 agents across the East Bay), additional brokerages with documented Piedmont activity include:
- Compass Real Estate — by far the largest concentration of Piedmont agents
- Keller Williams Luxury — strong luxury vertical
- Coldwell Banker Realty — established traditional presence
- Sequoia Real Estate (Priscilla Izumi Cook and others)
- Abio Properties (Krista + Rosie team)
- Cush Real Estate (Sean Walsh)
For full third-party rankings, see HomeLight and U.S. News. Agent rankings shift quarterly; verify current activity before signing.
What Top Piedmont Agents Actually Do
In a market where homes sell in 11 days with 3 offers each, the listing-agent value-add concentrates in five places:
- Pricing strategy. Pricing too high creates DOM that signals weakness; too low leaves money on the table. Top Piedmont agents have direct comp visibility into recent PUSD-zone closings rather than relying on broad Oakland comps.
- PUSD-zone marketing copy. Listings that lead with Piedmont Unified school access and bury price/SF ratios further down outperform listings that lead with square footage. Top agents draft listing copy around the actual buyer-decision driver.
- Multi-offer negotiation. When 3 offers come in within the first weekend, the listing agent's job is structuring the offer-comparison process — backup offers, contingency negotiation, escalation clauses — to maximize seller proceeds.
- Buyer-agent compensation negotiation. Post-NAR-settlement (August 2024), buyer-side compensation is no longer assumed at 2.5%. Top agents negotiate this number explicitly in the listing-agreement phase rather than defaulting to historical norms.
- Closing coordination at $2.5M+ price points. Inspections, appraisal handling, and contingency removal at $2.5M-$5M are higher-stakes than at median Bay Area prices. The listing agent quarterbacks all of it.
The honest assessment: this is real work, and it's worth real money. The question Piedmont sellers should ask is how to secure dedicated, professional representation while managing transaction costs. At a $2.5M median sale price, a traditional 5% to 6% total commission can range from $125,000 to $150,000, with the listing-side commission alone clearing $62,500. Choosing a full-service brokerage with a clear 2.5% seller-side commission structure ensures you receive dedicated agent representation and comprehensive marketing without unnecessary overhead.
Piedmont Commission Comparison: Traditional vs Full-Service 2.5%
| Home sale price | Listing side at Loqol's 2.5% | Total at a traditional 5% | Total at a traditional 6% |
|---|---|---|---|
| $2,000,000 | $50,000 | $100,000 | $120,000 |
| $2,500,000 | $62,500 | $125,000 | $150,000 |
| $3,500,000 | $87,500 | $175,000 | $210,000 |
| $5,000,000 | $125,000 | $250,000 | $300,000 |
Listing-side only. Buyer-agent compensation is separate and negotiable post the August 2024 NAR settlement.
How Loqol Represents Sellers in Piedmont
Loqol (Sunday Real Estate Brokerage Inc. dba Loqol), CA DRE #02261474, is a full-service California brokerage with dedicated licensed agents. When you onboard through Loqol, our 2.5% seller-side commission includes:
- A dedicated licensed agent, reachable directly at any point in the transaction
- A seller dashboard with full visibility into the deal
- All documents and disclosures in one place, with complete deal and document history
- Signage installation
- Marketing run by Loqol's in-house marketing team
Every Loqol agent is a licensed California agent we onboarded with prior transaction experience, and our roster has closed 100+ listings between them. Our agents work on software we built ourselves, so every disclosure, deadline, and document in your sale is tracked rather than remembered — and you can see all of it, and reach your agent, in one click.
Charlie is Loqol's in-house AI. Our agents use it to run the transaction, and in your seller dashboard you can ask it what's happening with your sale at any point and get an answer grounded in your actual deal — with your agent one click away.
Piedmont Listing FAQ
Q: Who are the top real estate agents in Piedmont, CA?
A: Per third-party rankings, top names include the Heafey Baum Group (Compass), Gunderman Group (Keller Williams Luxury), Sarah Ridge (District Homes), Angelo Raymundo (Compass), Tracy Palma (Golden Gate Sotheby's International Realty), and Deidre Joyner (Red Oak Realty). See HomeLight and U.S. News for current rankings.
Q: How much commission do Piedmont agents charge?
A: Most traditional Piedmont listing agents charge 2.5%-3% on the listing side. At the $2.5M median, that's $62,500-$75,000 per listing. Buyer-side compensation is now negotiated separately post the August 2024 NAR settlement.
Q: What is the cheapest way to sell a home in Piedmont?
A: While some sellers look at limited-service MLS companies, a full-service brokerage like Loqol offers a 2.5% seller-side commission that includes a dedicated licensed agent, comprehensive marketing, and a complete seller dashboard. This provides full-service representation at a competitive rate compared to traditional 5% to 6% total commissions.
Q: Are Piedmont commissions negotiable?
A: Yes. All real estate commissions are negotiable in California. Sellers can ask any agent for a reduced rate or compare different brokerage models. The traditional listing-side rate is a matter of agreement, not regulation.
Q: Does Loqol's 2.5% seller-side commission model work for $3M+ Piedmont luxury listings?
A: Yes. Loqol provides full-service representation for luxury properties, including a dedicated licensed agent, professional marketing, and transaction tracking. Our 2.5% seller-side commission ensures high-end listings receive complete market exposure and expert negotiation.
Q: What is Loqol's pricing model?
A: Loqol charges a 2.5% seller-side commission when the seller onboards through Loqol. This includes a dedicated licensed agent, a seller dashboard, complete document tracking, signage, and in-house marketing.
Q: Can I list with LOQOL and still pay a buyer's agent?
A: Yes. Buyer-agent compensation is separately negotiated in the listing agreement. Sellers can offer a percentage to a buyer's agent or a specific dollar amount based on what the local market accepts.
Related Piedmont and East Bay Coverage
- Piedmont Housing Market 2026
- Best Real Estate Agents in Oakland 2026
- Oakland Housing Market 2026
- Best Real Estate Agents in Berkeley 2026
- Best Real Estate Agents in Lafayette 2026
Selling in Piedmont?
Loqol is a full-service California brokerage working with sellers in Piedmont. Every Loqol agent is a licensed California agent we onboarded with prior transaction experience, and our roster has closed 100+ listings between them.
Talk to a Loqol agent about your Piedmont sale.
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